Employee experience and cognition: a winning combination

By Audrey Murray

Employee experience—a term derived from user experience—is one of the foremost trends in human resources today. Forbes goes as far as to call it “the future of work,” and recent reports from research firms such as Deloitte and Morneau Shepell argue as to its growing importance in the modern workforce. In this approach to human capital management, the well-being of employees is placed at the heart of corporate success. However, one central aspect of the employee experience that remains largely unknown in management circles involves the various applications of cognitive neuroscience in the workplace. Here’s an overview of how this fascinating field of study can contribute to the development of innovative management practices.

Knowledge at work

For knowledge workers, the brain is the main tool of the trade. As western society continues its 21st-century transition to a knowledge economy, knowledge workers are increasingly present in nearly every type of organization. The fields of banking, finance, engineering and consulting are a few good examples of environments where knowledge plays into the day-to-day tasks of employees, from client relation management and decision-making to data analysis, risk management and beyond.

Science of the brain

The various methods businesses use to optimize productivity and improve talent acquisition and retention are often rooted in psychological and behavioural considerations. However, cognitive factors are just as important when it comes to creating an optimal employee experience, as they directly relate to the various mechanisms of the brain that influence behaviour, attitude and decision-making.

Just like psychological and physical health, cognitive health is crucial to achieving optimal well-being and should play a central role in the employee experience.

Taking care of your employees’ brain by providing them with the environment and tools to reach their full potential creates value within the business and fosters both individual and organizational health.

Concrete measures like planning meetings at certain key times of the day when employees are most inclined to social interaction; implementing better workstation neuroergonomics; or providing opportunities for cognitive breaks throughout the workday can significantly improve the employee experience while increasing daily productivity.

The potential for increased performance and enhanced well-being that neuroscience can bring to businesses and human resources is vastly underestimated. That’s why nev, a consulting firm specializing in human capital management founded by three doctoral candidates in neuropsychology, was created.

Our team members apply their experience in cognitive neuroscience to service your organization’s needs. We rely on evidence-based decision-making to help you tackle the human resource challenges of the 21st century.